Role: Art Director
Brief: Ongoing Designs for Mailer Campaigns + Brochures
Extreme Response exists to change the lives of people living in extreme situations. They are committed to investing in the lives of vulnerable people and to helping them break free from generational poverty. Their impact is strengthened through strategic partnerships with community-based organizations.
Extreme Response has been an awesome organization to work with. We have done various print pieces together from post cards, end of the year mailers, a case booklet and many more items. Over the time working together, we evolved their branding by moving away from using orange and black by exploring blues and purples to soften their look. We also adjusted the use of their typefaces and created a cohesive look of styling for their print materials.
Included verbiage on materials produced by in-house copywriter
8.5×5.5″ A5 booklet – Verbiage provided by in-house copywriters